View Full Version : Allama Iqbal Open university Introduction to E-business (3471/3525) assignment 2012

07-28-2012, 06:54 PM
Course: Introduction to E-business (3471/3525) Semester: Spring, 2012

Level: Post Graduate Total Marks: 100

Pass Marks: 40


All questions carry equal marks.

Q.1 Describe, how computers are changing the way of society communication. List down the advantages and disadvantages of these changes?

Q.2 What are the opportunities of taking business online? State you answer in the context of a sample case study as specified by your instructor.

Q.3 What is the difference between reverse and forward engineering processes? Describe Business Process Engineering.

Q.4 Suppose you have been hired as technical consultant of a business company (as specified by your instructor). You are required to build basic infrastructure plan for e-business activities. Give outline of your plan with brief description.

Q.5 What is meant by middleware system? How it is useful in e-business?


All questions carry equal marks.

Q.1 Discuss different marketing strategies on web. State your answer with the help of suitable example.

Q.2 Explore the practices of mobile banking. Compare and contrast the features.

Q.3 What are important principles of security in e-business? Explain!

Q.4 Do some research on Internet and find some good sites of online shopping. Discuss important points.

Q.5 Explain the concept of pervasive computing. What is meant by device to device communication?
3471 (Old 3525) Introduction to E-Business
Credit Hours: 4 (3+1)

Recommended Book:
THE E-business (R) EVOLUTION by Daniel Amor

Course Outlines:
Unit No. 1 Introduction to Internet Business
Being online, Defining E-business, Reasons for going Online, Differentiating between E-business categories, using the new Paradigm of E-business

Unit No. 2 Preparing the Online Business
Competitor Analysis on the Internet, The Fourth Channel, Paradigms in the new Economy, Driving Business Process Re-engineering, Designing, Developing and Deploying the System

Unit No. 3 Selecting the Technology
Internet Networking, Exploring the IT Infrastructure, Deciding on the Enterprise Middleware, Choosing the Right Enterprise Applications, Building the E-business applications

Unit No. 4 Marketing Strategies on the Web
Internet Marketing Technologies, Web Design, Attracting Visitors to your Site, Virtual Societies, Localization, Promoting your E-business, Banner and Campaigning, Online Measurement, One-to One Marketing, Direct Marketing, Choosing the Right ISP

Unit No. 5 Interactive Communication Experiences
The Basics, Moderating Online Meetings, Internet Chat Solutions, Internet-bared Trainings

Unit No. 6 Security on the Internet
Creating a Security strategy, Cryptographic Tools, Applications of Cryptology, Privacy on the Internet, Fighting Virus and Hoax Virus Warnings, Conflicts in the Information Age

Unit No. 7 Paying Via the Net
The Payment Business, Post–Paid Payment System, Instant-paid Payment System, Pre-paid Payment Systems, The Future of Payment

Unit No. 8 Pervasive Computing
Internet Services, Device-to-device Communication, Information Exchange, Service Broadcasting, The Vision

Unit No. 9 Shopping and ORM Solutions
Online Shopping, Shopping Solutions, Implications of the new Economy, Electronic Software Distribution, Operational Resources Management.