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02-22-2011, 01:15 AM
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Fall 2010
IT430- E-Commerce (Session - 2)
Time: 120 min
Marks: 75
Question No: 1 ( Marks: 1 ) - Please choose one
JIT Stands for
. Just In Time
. Joint investigation Technique
. Join in Training
. Just In Total
Question No: 2 ( Marks: 1 ) - Please choose one
In e-cash system which type of encryption is used?
. a) Symmetric
. b) Asymmetric
. Both a&b
. None
Page#116 1st paragraph of lec#26
Question No: 3 ( Marks: 1 ) - Please choose one
Brand marketing is related to the barrier
. Language Barrier
. Cultural
. Lack of Trust Page#161
. Network Barrier
Question No: 4 ( Marks: 1 ) - Please choose one
Which entity does not include in SET (secure Electronic Transaction)?
. Seller
. Buyer
. Payment gateway
. Bank Page#122
Question No: 5 ( Marks: 1 ) - Please choose one
LDA stands for _______
. Lahore Development Authority Page#165
. Lahore Development Act
Question No: 6 ( Marks: 1 ) - Please choose one
The act of intentionally registering domain names containing trademarks/trade names of
prominent companies to later blackmail or demand ransom from those companies is
called ------------------
. Cyber squatting. Page#181
. Trade mark
. Online Defamation
. Parasites
Question No: 7 ( Marks: 1 ) - Please choose one
In which type of data mining, Apriori algorithms is used?
. Classification
. Association
. Characterization
. Clustering
Apriori algorithm is used for association mining. Page#143
Question No: 8 ( Marks: 1 ) - Please choose one
The term “Appropriate Authority” includes ______________ legislative assemblies
. 2
. 3
. 5 Page#165
. 4
Appropriate authority’ includes the five legislative assemblies (national assembly
and four provincial assemblies)
Question No: 9 ( Marks: 1 ) - Please choose one
Suppose you want to search from Virtual University’s database that how many students
have taken MBA in a specific semester. In this scenario, which type of data mining you
are using?
. Classification
. Association
. Characterization Page#144
. Clustering
Question No: 10 ( Marks: 1 ) - Please choose one
Network addresses 128--- 191 range belongs to which of the following class
networks?
. A
. B Page#10
. C
. E
Question No: 11 ( Marks: 1 ) - Please choose one
Suppose you are running a business. You want to target customers of age less than 30
years. Which type of segmentation would you use?
. Demographic Segmentation (done on the basis of demographic variables
such as age, gender etc) Page#131
. Geographic Segmentation
. Psychographic segmentation
. Behavioral segmentation
Question No: 12 ( Marks: 1 ) - Please choose one
A patent is an exclusive right granted by law to make, use and sell an invention. In order
to be patentable, the invention must be unique, genuine, and useful
. Unique
. Genuine
. Useful
. All of the given Page#181
Question No: 13 ( Marks: 1 ) - Please choose one
According to Michael Porter, “surveys and market research” is an example of primary
activity in a strategic business unit. Identify the area in which this task is performed.
. Identify customers Page#152
. Market and sell
. Deliver’ activities relate to storage
. Purchase materials and supplies
Question No: 14 ( Marks: 1 ) - Please choose one
Arbitration is a legal concept in which parties, through an agreement, appoint/nominate a
person or a panel to act as a judge in the matter instead of referring the dispute to the
ordinary court of law.
. True Page#182
. False
Question No: 15 ( Marks: 1 ) - Please choose one
At deposit stage, the client is by E-Cash bank
Secret
Unknown page #118
Known
None of these
Question No: 16 ( Marks: 1 ) - Please choose one
What does XML stand for?
. eXtra Modern Link
. X-Markup Language
. Extensible Markup Language Page#74
. Example Markup Language
Question No: 17 ( Marks: 1 ) - Please choose one
Vertical Web portals are made for
. Single area Page#129
. Broad range of topics
. Wide variety of things
. Broad range of topics and Wide variety of things
Question No: 18 ( Marks: 1 ) - Please choose one
Which of the following issue is considered the biggest obstacle in the growth of ecommerce?
. Issue of human resources.
. Issue of web development.
. Issue of financial resources.
. Issue of security
Question No: 19 ( Marks: 1 ) - Please choose one
If user A wants to send an encrypted message to user B, the plaintext is encrypted
with public key of ___________
User A
User B
Network
Both Users A and B
Question No: 20 ( Marks: 1 ) - Please choose one
An e-coin consists on ________ elements.
Four
One
Two
Three Page#116
Question No: 21 ( Marks: 1 ) - Please choose one
……. Is a group of data objects that are similar to one another in each group?
. Character
. Classification
. Association
. Cluster Page#145
Question No: 22 ( Marks: 1 ) - Please choose one
PIN stands for:
. Payment investigation Number
. Password Identification Number
. Personal Identification Number
. Personal Identification Numeric
Question No: 23 (Marks: 1) - Please choose one
Which of the following is correct line to add separated css file with name xxxx.css?
. <link scr=stylesheet href="xxxx.css" type="text/css">
. <link rel=stylesheet href="xxxx.css" type="text/css">
. <style rel=stylesheet href="xxxx.css" type="text/css">
. <link rel=stylesheet scr="xxxx.css" type="text/css">
Ref: <Link Rel="stylesheet" Type="text/css" href="mystyles.css"> Handouts Page No.
39
Question No: 23___( Marks: 1 ) - Please choose one
There is a way of describing XML data, how?
XML uses a description node to describe data
XML uses a DTD to describe the data
XML uses XSL to describe data
None of these
Question No: 24 ( Marks: 1 ) - Please choose one
Which one has the functionality to redirect the filled information to an other page.
Submit button
Reset button
Radio button
None of the given
Question No: 25 __ ( Marks: 1 ) - Please choose one
Marketing plan should be same for all E-commerce classification.
True
False
Question No: 26 __ ( Marks: 1 ) - Please choose one
Which tag is used for information related to the auther is saved in web page?
TD tag
TC tag
Meta tag
Info Tag
Question No: 27 __ ( Marks: 1 ) - Please choose one
Which can be used to retrieve messages?
SMTP
IMAP
FAT
None
Question No: 28 __ ( Marks: 1 ) - Please choose one
------- can be a barrier for new entrants, for instance, where competing businesses have
heavily invested in EDI and are using the same, their investment would act as a barrier
for new businesses to enter that trade sector?
IT/EC
Knowledge
Capital
None
Question No: 29 __ ( Marks: 1 ) - Please choose one
Which one of the following is the java function?
Time
Array
Date
Math
Question No: 30 __ ( Marks: 1 ) - Please choose one
Do not remember .
Question No: 31 __ ( Marks: 1 )
What common between proxcy server and firewall
Question No: 32 __ ( Marks: 1 )
What do we mean by “Affiliation” between two parties? Explain briefly
Solution:
An affiliate program is an agreement between two parties that one will Pay the other a
commission based on a specified customer action. It is not a strategic union as is
partnership. Rather, it is for limited purpose and Time. Banner advertising is the example
of an affiliate program.
Question No: 33 __ ( Marks: 2 )
Do you agree that the reduced administration/transaction cost is the role of the Ecommerce
competitive strategy? Explain briefly.
Question No: 34 __ ( Marks: 2 )
Which currency is used to in e-cash payment system?
Question No: 35 __ ( Marks: 2 )
What do you understand by online defamation?
Question No: 36 __ ( Marks: 2 )
What is meant by 1973 constitution is the supreme law of country?
Solution:
The Constitution of Islamic Republic of Pakistan, 1973 is the supreme law of the country,
which means that every other law in Pakistan has to confirm to the terms of the
constitution. It contains two legislative lists at its end, that is, the Federal legislative list
and Concurrent legislative list.
Question No: 37 __ ( Marks: 3 )
What is E-business? Is it different to E-commerce describe by the daily example?
Question No: 38 __ ( Marks: 3 )
What is the concept of subnet mask?
Question No: 39 __ ( Marks: 3 )
Deposit and minting stage
Solution:
Deposit Stage
Serial # is known and Client is Unknown
Minting Stage
Serial # is Unknown and Client is Known
Question No: 40 __ ( Marks: 3 )
What do you know about private legislation?
Question No: 41 __ ( Marks: 3 )
What is clustering? Explain with the help of Example.
Question No: 42 __ ( Marks: 3 )
What are the issues in civil and criminal law?
Question No: 43 __ ( Marks: 5 )
What is the difference betweenWeb catalogue revenue model and digital content
revenue model? Give examples too.
Question No: 44 __ ( Marks: 5 )
What is cyber squatting and its purpose? Explain with example
Question No: 45 __ ( Marks: 5 )
Explain “confidence” and “support” as two measures of Association?